Mark said it on Friday: We absolutely adore HTML5, and the prospect of delivering great-quality, speedy video directly in your browser without using Flash has us thinking unpure thoughts here at 23. (There are plenty of reasons why we’re not quite there yet. I won’t dive into the details, but if you want me to drag you in to that vortex, just ask…)
We’ve actually used HTML <video> for a while in the mobile version of 23 Video, but today we’re beginning to test wider adoption of the possibilities. To do this testing, we’ve enabled HTML5 video on a few sites including Reboot and Madbio. In practice this means that you will be able to play video in most modern browsers and mobile devices even if there’s no Flash installed — this includes Safari, Google Chrome and the iPad.
We’ll be beta testing these new features for a few weeks before rolling it out to all customers — but if you want iPad and HTML5 video support now, drop us a mail or ping us on Twitter.